Thursday 28 March 2013

Easter

Easter

By Kasonde Nkole

Originally Easter is a sacred Christian holiday to remember the death of our Lord Jesus Christ. It is observed over a period of three days, Good Friday being the day that Jesus was hung on the cross at Golgotha, Holy Saturday being the day that Christ was put to rest in the tomb and Holy Sunday the day that he rose from the dead.

The Christian scripture adds that after he arose he went and met all his disciples before his ascension into heaven. Today the gravity of this holiday seems somewhat more commercial than sacred.

Easter today is swarmed with all kinds of products that have little relation as to what the commemoration is for except by associating the products on sale with the name Easter. An example per say are products such as Easter eggs, Easter bunnies and many other products that are sold in many shops.

We are further taken away from the actual meaning and manner of commemoration with promotions of Easter holidays to an island or resort that take people away from observing this sacred holiday through meditation, prayer and thanks giving.

Families today will buy the necessary Easter goodies and stay at home with this facade that has been created of what they should have and not what it is about, the question hardly ever lingers in people’s minds. What people should do for Easter today is mostly based on what was advertised, through the rush blown in by the media of what one should get this Easter.

It is therefore legitimate to say that the buying culture has taken over the essence of most sacred holidays, due to the characterisation that accompanies these commemorations. It is now all about the rush to sell or buy something and have more time to rest and get back to work and acquire more means to buy and sell.
Media has impoverished the meaning of most of these important commemorations that shape societal values. Although most people do not realise this, the advertisements are associated to the commemoration only by name Easter and what a view. Values brought by such sacred observations are what make our communities grounded and united for a better good. It is for this reason that the media need to be regulated for the good of society.

7 comments:

  1. An interesting observation Kasonde. It's of great concern to see how young and old are fascinated and compelled to spend on goods and services of less significance for a concept that has become commercialised and lost its meaning all together. Maybe religious leaders should embark on aggresive campaigns to restore their dominions' traditions.

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  2. it is very intresting to have leaders that are guided by the holy siprit. this will enable them to lead people according to the way God wants his people to be lead. my brother Kasonde this is a very good massage that enable people to remember and honour our lord jesus whom died for the salvation of everyone.

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